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What the New Top-Level Domains Mean for Marketers | marketingprofs

Apr 22, 2014
The benefits of the TLD expansion for retailers are just beginning to be explored. Brands with customers who are experiencing social media fatigue should take advantage of this significant change to unify their online presence and create relevant online communities through the new TLDs soon to be available to them. Brands that did not apply for their dot brand TLD in this round should begin now to prepare to apply when ICANN (the authority that runs the Internet's naming system) opens the next round of applications, which could be as soon as next year. After all, if your competitor has a branded TLD, you don't want your customers to think that they are more innovative than you. Regardless of whether you applied in this round, you should closely monitor the evolving relationship between brands and social networks. The pace of change is accelerating, and you will need to understand this changing landscape to continue being successful.

Get .SHIKSHA Site | techgoss.com

Apr 18, 2014
Global registry services provider Afilias has announced the general availability of the top-level domain designed specifically for education in India: .SHIKSHA. Indians worldwide are familiar with the Sanskrit-derived word “shiksha,” which stands for education, exchange of knowledge, teaching, learning and the path to self-improvement. Shiksha is a heritage and part of every Indian’s consciousness.

Domain Name Association Elects 5 New Board Members | Domain Name Association

Apr 04, 2014
With the election of five new Directors, the Domain Name Association (DNA), has transitioned from the interim board established in 2013 to one representing the full membership of the Internet domain industry's only global trade association. The 12-person board is charged with providing leadership and advancing the association's mission to educate the public about the expansion of domain names. The newly elected Directors include Philipp Grabensee, Chairman of the Board, Afilias Limited.

Roundup: industry reaction to US giving up IANA role | DomainIncite

Mar 16, 2014
Back-end and portfolio applicant Afilias said in its own press release: We endorse the statements of the NTIA and the organizations noted above with respect to the maturation of these organizations and processes, and we are committed to continuing to contribute to the stewardship of the Internet as part of a globally inclusive, open and transparent multi-stakeholder community.

Roundup: industry reaction to US giving up IANA role | DomainIncite

Mar 16, 2014
Back-end and portfolio applicant Afilias said in its own press release: We endorse the statements of the NTIA and the organizations noted above with respect to the maturation of these organizations and processes, and we are committed to continuing to contribute to the stewardship of the Internet as part of a globally inclusive, open and transparent multi-stakeholder community.

Women in Tech Share Three Secrets of the Job | Kathy Brown

Mar 10, 2014
After Desiree Miloshevic landed a job in a networking department at an ISP in the early 1990s, she joined Boadicea, a group for women working in digital media in London. "This group, which inspired many women to launch their own Internet start-ups, demonstrated to me the power of building a support infrastructure for women," notes Desiree. Later, as a Computer Professionals for Social Responsibility (CPSR) board member, she helped organize 'Women in Computing' workshops and install wireless Internet antennas on remote islands in the Pacific. Now a senior public policy and international affairs advisor/Europe for Afilias, Desiree continues to see the positive impact of building community, and established an open, informal space for computer programming (www.oosm.org) in Belgrade where women developers teach each other, as well as men, various computing skills.

Women in Tech Share Three Secrets of the Job | Kathy Brown

Mar 10, 2014
After Desiree Miloshevic landed a job in a networking department at an ISP in the early 1990s, she joined Boadicea, a group for women working in digital media in London. "This group, which inspired many women to launch their own Internet start-ups, demonstrated to me the power of building a support infrastructure for women," notes Desiree. Later, as a Computer Professionals for Social Responsibility (CPSR) board member, she helped organize 'Women in Computing' workshops and install wireless Internet antennas on remote islands in the Pacific. Now a senior public policy and international affairs advisor/Europe for Afilias, Desiree continues to see the positive impact of building community, and established an open, informal space for computer programming (www.oosm.org) in Belgrade where women developers teach each other, as well as men, various computing skills.

Time for Brands to Reclaim Control of Their Online Presence | The Wall

Mar 06, 2014
Having spent the last few years gathering Facebook “likes” and growing Twitter followers, it might seem like a broad leap for brands to shift to an alternate communications channel. Take Nike as an example. It has more than 16 million “likes” on Facebook and 2.5 million Twitter followers. These communities allow the brand to engage with millions of consumers who are already interested in what it has to offer. But dot Brand domains will take this idea (and audience) and add brand control. All brand/consumer interactions that take place on Facebook/Twitter/etc. are effectively owned by the third-party site, not the brand that runs the social media account. That means brands ultimately relinquish ownership of content and conversations… and all of the data that comes along with that.

Time for Brands to Reclaim Control of Their Online Presence | The Wall

Mar 06, 2014
Having spent the last few years gathering Facebook “likes” and growing Twitter followers, it might seem like a broad leap for brands to shift to an alternate communications channel. Take Nike as an example. It has more than 16 million “likes” on Facebook and 2.5 million Twitter followers. These communities allow the brand to engage with millions of consumers who are already interested in what it has to offer. But dot Brand domains will take this idea (and audience) and add brand control. All brand/consumer interactions that take place on Facebook/Twitter/etc. are effectively owned by the third-party site, not the brand that runs the social media account. That means brands ultimately relinquish ownership of content and conversations… and all of the data that comes along with that.

New “dot brand” domains to increase loyalty of online users | Business Review USA

Feb 10, 2014
Over the next few years, the Internet is certainly going to look like a different place. While “heritage” domains like .COM and .ORG will be sticking around, the availability of new domain names will offer up space and creativity for retailers to better interact with customers and make the Internet as local a presence as its main street stores.

New “dot brand” domains to increase loyalty of online users | Business Review USA

Feb 10, 2014
Over the next few years, the Internet is certainly going to look like a different place. While “heritage” domains like .COM and .ORG will be sticking around, the availability of new domain names will offer up space and creativity for retailers to better interact with customers and make the Internet as local a presence as its main street stores.

More Problems Crop Up With Universal Acceptance of Top Level Domains | CircleID

Feb 07, 2014
The need for a coordinated response and clearly visible results to the universal acceptance challenge has never been greater; not doing so could deal a devastating blow to the utility, relevance and legitimacy of all new top level domains. Ensuring universal acceptance should become one of the foremost priorities of all entities engaged in the Domain Name System and using the Internet.

More Problems Crop Up With Universal Acceptance of Top Level Domains | CircleID

Feb 07, 2014
The need for a coordinated response and clearly visible results to the universal acceptance challenge has never been greater; not doing so could deal a devastating blow to the utility, relevance and legitimacy of all new top level domains. Ensuring universal acceptance should become one of the foremost priorities of all entities engaged in the Domain Name System and using the Internet.